Category: Sociology Mcqs

(A) Postal questionnaires generally produce a higher response rate
(B) It makes all of the data more directly comparable
(C) Online social surveys generally produce a higher response rate
(D) It allows people to respond in the way that is most convenient for them

(A) Because online researchers only use random probability sampling methods
(B) Because Internet users are most likely to be white, young and middle class
(C) Because women are less likely than men to volunteer for online social research
(D) None of the above

(A) It retains more of the original formatting and so tends to look more attractive
(B) It requires less expertise for the respondent to open and reply to it
(C) Recipients will be reassured that the message does not contain a virus
(D) It is easier to code the answers from this type of questionnaire

(A) Quantitatively and qualitatively
(B) With an interview schedule or an observation schedule
(C) By email and via the World Wide Web
(D) Face-to-face or by post

(A) Those who are fastest at typing may dominate the discussions
(B) It is more difficult to establish rapport without non-verbal cues
(C) Normally shy participants may find it easier to “speak” in this setting
(D) It is easier for people to ignore questions or drop out of the study

(A) It saves time and money as no travelling is involved
(B) Informants have more time to give detailed, considered responses
(C) There is no need to transcribe the data
(D) All of the above

(A) It is difficult to send out a welcome message to participants this way
(B) Moderators cannot be available online 24 hours a day
(C) Not all participants will have access to the required conferencing software
(D) Participants do not have enough time to write detailed responses

(A) The use of visual data rather than written texts for content analysis
(B) A technique used to facilitate online focus groups
(C) A study that uses participant observation but not interviewing
(D) An ethnographic study of an online community or social setting